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SCRM has also become social relationship management, which communicates with customers through social networking sites such as WeChat and Weibo, and promotes the management and participation of customer relationships. SCRM integrates social platforms and CRM systems to improve the quality of customer engagement through the interaction between customers and brands.
https://www.wakhidahmad.com/2022/12/experts-answer-difference-between-scrm.html |
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